Friday, May 29, 2020

Recruiters Dont Expect ROI on Your a LinkedIn Recruiter Licence (part 3)

Recruiters Dont Expect ROI on Your a LinkedIn Recruiter Licence (part 3) Lots of recruiters have a LinkedIn Recruiter Licence. Indeed many of my clients do, or are considering investing. I’ve written several blogs about recruiters not “getting” the value of LinkedIn: Recruiters: Dont Expect a Return on Investment from LinkedIn (part 1) Recruiters: Dont Expect a Return on Investment from LinkedIn (part 2) And now Im about to go into a 3rd episode and talk specifically about LinkedIn Recruiter.  (And if ever there was a time to discuss the placement of the colon.) Having a LinkedIn Recruiter licence Just like having a Porsche When I work with recruiters on their social media strategy I tend to get a bit car mad (Lewis Hamilton has done me some favours this year). I often equate having a LinkedIn Recruiter Licence to having a Porsche. I’ve done my research too and many recruiters would love (or indeed have) a Porsche. There’s going to be all sorts of Porsche and car analogies in this blog. Tune your valves and check your mirrors! Imagine this Porsche was a company car. The recruiter I worked for in the early 2000s had one  you “won” it for a month if you smashed target. Imagine if you had a company Porsche: Youd have a flipping huge smile on your face if you got to drive it (but I rarely see recruiters look delighted when theyre using LinkedIn Recruiter) You wouldn’t just give it to your mates to rag (but you sometimes share a LinkedIn Recruiter licence) Your boss wouldn’t let you get in unless you’d got a valid driving licence (but there are 1000s of recruiters using the licence and have not been trained to use it, and no-one is studying their usage reports and holding them accountable for their use of the system) You’d be expected to keep it clean (but any recruiters are not saving searches, setting up alerts or using projects) You’d win the race, rather than draw with the freebie LinkedIn.com recruiters (but I still see a lack of revenue generated by this licence, and a “it’s ok to break even” approach by some who are not seeing or expecting value) LinkedIn Recruiter: Get out of the Porsche and “get on the phone” Technology being disruptive is old news. Never before have the technology options which the average recruiter has access to so paralysed the recruiting process. Recruitment leaders are hoarse with “get on the phone”. When it comes to LinkedIn Recruiter this is often the norm in a recruitment firm: Not enough licences to go around and they are shared amongst the team The “all the gear no idea” approach to the licence â€" barely scraping the surface of what this licence can offer Lots of searching and InMailing, not enough clever use of the features such as Update Me, alerts, projects… Nowhere near enough training on the product The recruitment CRM barely getting a look in on the talent contacted / placed via the LinkedIn licence. Hence no real understanding of the source of the fee …and with many recruiters handing the licence around like a tray of chocolates after dinner there’s not enough buy-in to the product for it to make its mark. Then the renewal comes around and some recruitment leaders renew due to fear of missing out rather than tangible return on investment. Buying a Porsche seems a lot more exciting! Breaking even does not buy you a Porsche! I also regularly hear that a great measurement of LinkedIn Recruiter is “breaking even”.   As long as the recruiter makes a placement, and hence paid for the licence, then all is well with the world. This clearly goes against the average recruitment leaders’ approach to making money. Breaking even does not buy you a Porsche! The strapline on the LinkedIn Recruiter landing page on LinkedIn’s website is “Find and Engage the Best Talent”. I would imagine if Porsche could be that direct, they may use the same strapline for their cars? ?? Indeed many recruiters have that goal day-to-day, and in the pub on a Friday / Saturday night. How to treat your LinkedIn Recruiter licence like a company Porsche Give it to the people who demonstrate that they deserve it â€" not simply because they have asked for it. (Want a Porsche? Earn a Porsche!) Train, train, train. (Driving test / licence) Set goals for how it should be used â€" never assume that if you give someone some tech they’ll organically slot it in to their already stretched workflow. (Highway code) Study usage reports monthly and either nip bad behaviour in the bud with training / alignment of expectations, or take the licence away. (Servicing / MOT / Mileage check). How are they currently using social and sourcing tools? If they are pretty shoddy and don’t connect to the CRM enough, having a LinkedIn Recruiter licence won’t change their behaviour.   (Are you about to give your Porsche to a recruiters with a bashed-up, dirty car?) Get users to sign a contract with you â€" you wouldn’t hand over the keys to your company Porsche without s signature and a sanity / driving licence check. The LinkedIn Recruiter licence is often seen as an “expensive” bit of kit, but it is a tiny fraction of what the average recruitment leader spends on their IT / advertising / salary budget. Having higher expectations of what a LinkedIn Recruiter licence can do, and asking your team to deliver, is crucial if you are to engage well with this product and not just see it as an inevitable  cost of running a recruitment business. The investment is not just about the invoice you pay. Its the time you spend on it and whether you can really attribute an improvement in your bottom line to it. Using it well could even help your recruiters buy that Porsche (perhaps even a 918 Spyder.)

Tuesday, May 26, 2020

7 Tips for Purchasing Investment Real Estate in New York City

7 Tips for Purchasing Investment Real Estate in New York City Buying a piece of real estate is the first step in building a portfolio of assets that will increase your wealth. Working hard in your chosen career affords you disposable income, and if you are smart, you have been saving as much of it as possible. Eventually, your savings will snowball into a sizable chunk of capital that you can use to invest in high-yielding property deals. Investing in the New York property market can be tricky. The world’s most famous city has thousands of great deals just waiting to be discovered on any given day. However; finding them and executing a sale may seem harder than it is. Here are seven practical tips you can apply when searching for your first piece of investment real estate in the Big Apple. #1 Know Where You Want to Go Begin with the end in mind. What is your exit strategy? Do you intend on holding the property indefinitely or flipping it for a profit in a few years? Determine the type of property investment model you wish to follow before jumping into any deals. #2 Location is Everything Investing in the right neighborhood is an essential part of finding the right deal that could have enormous future upside potential. Speak to your local property agents about deals in their area. Agents will have specialist knowledge about public improvements and developments that may increase the value of property in the local area. #3 Look for Undervalued Deals If you are keen on flipping property, look for undervalued deals in and around areas that are close to amenities and other social conveniences such as subways. Investing a bit of capital into a dilapidated property can earn you an excellent return if you find the right deal and renovate the house well. #4 Square feet isn’t Everything NYC is one of the most densely populated cities on earth. Needless to say that living space is a very valuable commodity. If your investment strategy is to generate rental income, look towards finding apartments that have as many rooms as possible. A home or apartment with more bedrooms has more demand among renters, even if the bedrooms are a bit undersized. #5 Speak to a Lawyer for a Second Opinion As a property investor, you will need a solid team of professionals to work with if you want your investments to be successful. Hiring an accountant and developing a relationship with a broker or agent is incredibly important. Securing a contract with a maid service and maintenance manager will ensure your tenants are kept happy. Another vital component of your property team is a licensed attorney. Your attorney can review all deals and assist you with discovering any outstanding issues with the property, such as unpaid tax bills. #6 Don’t Loan More Than You Can Afford When it’s time to raise the capital for your deal, be prudent with your lending. Never loan more than you can afford and always expect interest to rise in the future. Make compensations for a changing economic climate and avoid bad debt that could sink your investment. #7 Complete a Thorough Property Inspection Before you sign the paperwork, ensure that you have had the property thoroughly inspected by professionals. Hire an electrician to review the apartments wiring and issue you with a clearance certificate. Check the plumbing, the fixtures, the ceilings and the floors for any signs of burst pipes or other irregularities.

Saturday, May 23, 2020

Get good at finding the true barriers to getting what you want

Get good at finding the true barriers to getting what you want I have been derailed for the last year by a fungus growing on my foot. Ive actually had the fungus since my days as a volleyball player. All that time, and the few years after, I was uninsured, and I only went to the doctor if I felt my life was at risk. So I learned to live with the fungusyou know, how you have something that is sort of private and you dont do anything about it and then it becomes normal to you and there is no one talking about it to you to tell you how youre crazy? So I just sort of got used to my fungus. Until Madison. Until this winter, which has been colder and snowier than Alaska. In Madison my fungus got pretty crusty and yellow. I told myself that I would go to the doctor, but it didnt happen. I told myself its a miracle that I pack school lunches and make an 8am meeting, so trying to get to a doctor would be laughable. But this is not really about my fungus. The point is that we create so many excuses for ourselves not to do what we should be doing. I know you are thinking: Right. So Penelope should have gone to the doctor. But you know what? It would not have changed my life to go to the doctor, so who cares? It was not contagious (my husbandwho I am trying to train myself to call my ex-husbanddid not get it in fifteen years), and it was not dangerous (no discolored, draining infections or swollen, bloody messes or any of the other stuff you may have thought of when you read fungus, if you have a mind that has a predilection for gross). Heres the big problem though: I kept not going to yoga all year because I didnt want to have gross feet in yoga. The kind of yoga I do is Ashtanga, (and I love Ashtanga so much that I am including links to very short videos here and here.) I have been doing it for ten years and if I just do it for four days in a row, it changes me. I am happier, calmer, lighter on my feet, and more patient with the world. But I wasnt doing it. I told myself I didnt want the teacher to see my fungus. I told myself Id do yoga when I fixed my fungus. And I told myself Id fix my fungus when I got my mornings under control and could take time to go to the doctor. How lame is that? I kept that excuse chain together for one whole year. I can see how, in hindsight: I told myself the barrier to yoga was my fungus. But it wasnt really my fungus, it was going to the doctor. But it wasnt really going to the doctor, it was my workload. But it wasnt really my workload, it was my perceived workload, because when I found out at the last minute that the kindergarten sing-a-long for parents was at 9am, I went. Regardless of workload. So whats the one smart thing I did? I told myself that the fungus was a stupid reason not to go to yoga. And I went to yoga. And I tried to hide my gross foot from my teacher. And then, in one pose he had to pull my foot around my back to my hand, and I didnt even notice the pain because I was consumed with the thought that he was touching my foot. There is no way he missed the fungus. Its not subtle. But he didnt care. And then I realized that I had created a totally artificial barrier to getting what I wanted: The yoga. I realized that the best way for me to get what I want the next time is to write out the chain reaction: I cant do what I want because of X. And I cant do X because of Y. And I cant do Y because of Z. And then examine itI am sure that somewhere in there is a weak linksomewhere in there is something that I can actually do, and then I am free to get what I want.

Monday, May 18, 2020

Your Blog and You 5 Ways To Reignite Your Writing Habit

Your Blog and You 5 Ways To Reignite Your Writing Habit So, you’ve been regularly writing for your blog, slowly gathering followers and a modestly growing mailing list and now you’ve run out of steam. It happens to all bloggers eventually, even the most successful ones! Whether you feel like you’ve run out of ideas or you don’t believe you’re getting the recognition you deserve for all your hard work, or maybe life is just getting in the way and you’re wondering if you should bother writing at all…bloggers doubt can really get under your skin.    So, what can you do to boost your motivation? Well, here you’ll find 5 ways you can reignite your writing habit. Good luck! Invest in some new equipment The great thing about blogging is that you only need a laptop, word processing software and an internet connection to get started. But if your laptop is slow, crashes all the time and generally makes life difficult then investing in some new equipment might give you a much needed boost. As a blogger we all know that we must check for plagiarism so you could invest in a plagiarism checker and even proofreading software to really make things easier for yourself! Check out all the comments If you’ve been blogging for a while then you’ll probably have a few comments here and there on your posts. You might even have regular followers and people who like to comment on every post! Go through and read their feedback, not only will the positive comments make you feel good, but you’ll also see that your work is reaching people and making a difference. If someone has left something a little more constructive, then take it on board. Change your working environment Anyone who works from home will tell you that working at the same station each day gets dull pretty quickly. Dust, grime, clutter and dullness can kill any desire to work. So, try to switch up your writing locations and try something new. Add a potted plant to purify the air, buy yourself new stationary, or how about heading to a café to write your latest blog post? The smell of coffee and the hustle and bustle of the outside world might just give you the boost you need. Remember why you started blogging in the first place There are so many different reasons why people start blogging. Whether you have plenty of life experience you want to share, you’re putting together a travel guide or you just want an outlet for all the ups and downs of modern life. Whatever your reason for blogging, revisit it. Look how far you’ve come They say progress is about looking forward and not back. However, looking back allows you to see how far you’ve come. Read your first post and you’ll probably realise how much your writing has changed and matured over time. Remember when your subscriber numbers were less than 10? Look at them now! You might feel that you’re still nowhere near your goal, but when you see how far you’ve come you’ll be incredibly proud of yourself! Now, take your writing habit to the next level!

Friday, May 15, 2020

Need Some Help With Resume Writing?

Need Some Help With Resume Writing?If you are an employee and you are looking for a job, your resume is probably the first thing people see when they walk in the door. Whether it is a friend, family member or someone who sees your resume on the shelf at work, the first thing they will notice is your resume.Why do employers care so much about your resume? They want to be sure they hire the right person. You may not know this, but your resume plays a huge role in your chance of getting hired. A bad resume can mean you are stuck on the wrong job.First and foremost, the first thing your resume does is help you make the first contact you have with a potential employer. It opens up a conversation with the person who may be interviewing you and this makes it much easier to land that interview.Second, your resume is like the first impression you give them. That is why it is so important to make it as professional as possible. Having a well written resume makes it far more likely that an empl oyer will take the time to read it.Keep in mind that no matter how much you want to write a resume, you are not an expert. You cannot expect to have an expert to write for you. You need someone who has done this a number of times. The first step to effective resume writing is research and the person with years of experience can fill you in on some of the dos and don'ts of resume writing.If you are serious about getting a job but you aren't exactly sure what kind of resume to send out, your best bet is to hire a professional resume writer. A great resume writing service can help you get the most out of your resume. Your resume will speak directly to the employer and will get a lot of attention when it hits the inbox.When you go to write your resume, it is a good idea to do it on paper first and only when you are 100% satisfied, copy your resume to an electronic format. This gives you the ability to change it once you are satisfied with it. If you only have a few minutes before you ha ve to go in for an interview, make sure your resume is ready to go.Resume writing can seem like a daunting task if you are trying to learn the ropes. Don't be discouraged. A professional resume writing service can walk you through the basics of what you need to know and give you a rough outline to get you started.

Tuesday, May 12, 2020

Sustainability In The Workplace - CareerAlley

Sustainability In The Workplace - CareerAlley We may receive compensation when you click on links to products from our partners. Creating more sustainable in the workplace is an absolute must in this day and age. People are using up far too many non-renewable resources, and not thinking about our future or future generations. All businesses make a huge impact on the environment, whether this is down to employees traveling to work in a vehicle, the amount of paper printing, or electricity usage. Here are some tips for more sustainability in the workplace: Use Natural Light Instead of using artificial light in the day, aim to use natural light as often as possible. This is far healthier, and people will usually feel more productive as a result. Open the blinds and the workspace should feel so much better. Stop Printing So Much How much do you print in a day? Aim to cut this right down. Only print when absolutely necessary, and use both sides if possible. Make sure everybody is on the same page when it comes to printing. To discourage printing, you could make sure theres only one printer in the office and that there isnt a stock of paper that just anybody can use. Work With Sustainable Companies Seek out sustainable companies and suppliers and work with them. This way, you can make a positive impact together and maximise the results! Spread The Positive Message Encourage the people you spend time around to be more environmentally friendly. The best way to do this is to set a good example rather than to preach, but if they ask, be ready to give them lots of helpful information. The infographic below has more ideas. Credit to Marylhurst University Online We are always eager to hear from our readers. Please feel free to contact us if you have any questions or suggestions regarding CareerAlley content. Good luck in your search,Joey Google+

Friday, May 8, 2020

Highlights from our 2019 conference - The Chief Happiness Officer Blog

Highlights from our 2019 conference - The Chief Happiness Officer Blog 2 days, 20 speakers and 200 participants from 25 countries. Here are the highlights from our 2019 International Conference On Happiness At Work. Thanks for visiting my blog. If you're new here, you should check out this list of my 10 most popular articles. And if you want more great tips and ideas you should check out our newsletter about happiness at work. It's great and it's free :-)Share this:LinkedInFacebookTwitterRedditPinterest Related